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What does 'important fields missing data' mean in Pipedrive?

When the Important Fields feature has been enabled and set for fields in your Pipedrive account, you may notice notice a flag in the Detail View, informing you that important fields are missing data.

important_fields_missing_data.png


This notice is there to inform you that the fields listed under that heading have been marked as 'important' for the stage and pipeline that the deal resides in, and that those fields are currently missing data.
To fix this, simply provide the valuable data that should go into those fields, and keep working on closing those deals.