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Why can't I bulk-edit all my items at once?

List views load only 100 items at a time. This is to help Pipedrive run efficiently in your web browser. If you want to edit 500 items for example, you can either continue scrolling down to load the next section of items until all are items visible and then perform the bulk edit, or you can repeat the process 5 times with the 100 items that load. Note that you can see how many items are visible in the list at the top of the list, and you can see how many items are selected at the top of the bulk edit panel to the right of the screen.
If you are looking at updating very large amounts of data, it may be worth considering doing so via an export (Settings/Export data) and import (Settings/Import data).